sexta-feira, 7 de janeiro de 2011
Da burla /on cheating:experiências/experiments, by Dan Ariely, Behavior Economist
- Lots of people cheat litle, as long as they still have a moraly acceptable image of themselves;
-People tend to cheat less when moral issues or honor titles are at stake (ex: don't cheat about the Ten Commandments, or if they are promissed to be a member of the MIT Honour Code (which, by the way, does not exist);
-People cheat more if token interposes between them and the money. Ex: get something, a token, which allow them to get the money, but don't steal directly the money from a glass box;
-If a member of the group cheats more, people of that group cheat more; but if he is from a rival group, they cheat less.
This simple experiments done in universities allow us to understand how the stockmarket works and why it sunk, namely in the ENROE case.
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